Slotegrator managing director Yana Khaidukova shares the company's ideas on innovations, the adoption of AI and advantages of responsible gambling ahead of iGB L!VE 2024.
What will Slotegrator’s key focuses of iGB L!VE be? What messages does it want to get across and how will the company do this?
YK: Every year Slotegrator looks forward to the start of iGB L!VE. For our team, this event is symbolic because here we are summarising half-year results. This year we are planning to do the same; we’ll showcase new opportunities with our comprehensive turnkey online casino solution exclusively for our partners and clients at booth 12-C42.
Let’s keep some intrigue there, but I can say now that the Slotegrator’s platform is more enhanced with market segmentation capabilities and upgraded risk management and anti-fraud systems - and it is able to demonstrate a more comprehensive player portrait.
We’ve planned a lot of meetings with our new clients, who are eager to explore innovations in the igaming industry. We’ll talk with them about Telegram Casino. Additionally, we have a lot of plans for which, thanks to fresh partnerships with top game developers from Asia, Latin America, the CIS region and beyond, has become even more fulfilling in the first part of 2024.
Our key message for all our guests, clients and partners is come and join us on booth 12-C42 with your most daring ideas. This year we've taken a deeper dive into case study work and are open to all new challenges and opportunities.
How does iGB L!VE fit into your overall events strategy? What are your event attendance plans for the rest of 2024 and what will your key focuses be in future events?
IGB L!VE is one of the most anticipated key events for us, and it’s obvious that we are carefully preparing for it.
Before iGB L!VE, we visited SBC Tbilisi in June. In September, we are going to the SBC Summit in Lisbon; in November, meet us at the SiGMA Europe summit.
This year, we're meeting with customers, including global events and partners, to delve into our collaboration and create exceptional, personalised products for our current customers and new clients. This strategy is helping our team to unlock more of our potential, understand customer needs even better and understand what products we’ll bring to the igaming market in the future.
What are the latest innovations you are seeing emerge in igaming and how is Slotegrator playing a role in advancing these trends? Conversely, what are igaming’s biggest challenges and how is Slotegrator helping tackle them?
Our industry is now immersed in learning about artificial intelligence tools and their capabilities. We certainly support this trend and are integrating such capabilities into our solutions.
At the same time, we don't want to take the focus away from responsible gambling, which deserves its own attention in the igaming industry. This will also apply to AI when it becomes clear how new technologies and solutions can be adapted without forgetting the responsibility towards players.
We try to not only follow the trends, but do it wisely because we know what it means to present qualitative products and tools, and to be responsible for it. We are committed to the principle of balance that helps us to react promptly to the trends, to analyse the necessity of their implementation and not to forget about different regulations.
How is Slotegrator helping clients retain a new generation of players in igaming?
We have studied the values of the new generation of players very carefully and have created a list of requirements for our products.
These include: privacy; constant accessibility; responsible gaming; relevant innovation; mobile adaptation and a commitment to personalisation. Slotegrator’s turnkey online casino solution also includes more options for analysing player preferences, allowing us to offer the most personalised games, bonuses and terms.
We also make sure that the rules of responsible gambling are followed. This makes everything clear and the platform easier to use.
How is the responsible gaming sector advancing and what role is Slotegrator playing?
Responsible gaming is a number one topic on the igaming agenda. Changes in regulations stimulate the development of this direction in our industry, and we think that it is a good idea. Rules become clearer, working policies more transparent and the entire brand image of our industry is changing and becoming more reliable.
Slotegrator endeavours to analyse all its improvements, deals and partnerships from the responsible gaming point of view because our team understands that the future depends on properly laid cornerstones.
So, we keep a close eye on all our business processes, which certainly helps us to maintain our leading position in the igaming market.